The Myth Of The Ethical Consumer Textendash Do Ethics Matter In Purchase Behaviour?

Carrigan, Marylyn; Attalla, Ahmad, (2001). The Myth Of The Ethical Consumer Textendash Do Ethics Matter In Purchase Behaviour?. Journal Of Consumer Marketing, 18, 7, 560–578.

Keywords: ethics, ft, marketing

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This paper has been added by David Reinstein

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