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papers:creating_effective_direct_mail_charitable_solicitations_the_effects_of_enclosures_and_different_appeals [2018/06/08 21:20]
katja
papers:creating_effective_direct_mail_charitable_solicitations_the_effects_of_enclosures_and_different_appeals [2018/06/11 09:07] (current)
katja
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-====Creating Effective Direct Mail Charitable Solicitations:​ The Effects ​of Enclosures ​and Different Appeals====+====Creating Effective Direct Mail Charitable Solicitations:​ The Effects ​Of Enclosures ​And Different Appeals====
  
-Diamond, William D.; Iyer, Easwar S., (2007). //Creating Effective Direct Mail Charitable Solicitations:​ The Effects ​of Enclosures ​and Different Appeals//. Journal ​of Nonprofit ​{\&Public Sector Marketing, 18, 1, 81--100.+Diamond, William D.; Iyer, Easwar S., (2007). //Creating Effective Direct Mail Charitable Solicitations:​ The Effects ​Of Enclosures ​And Different Appeals//. Journal ​Of Nonprofit & Public Sector Marketing, 18, 1, 81--100.
  
 **Keywords**: ​ **Keywords**: ​
  • papers/creating_effective_direct_mail_charitable_solicitations_the_effects_of_enclosures_and_different_appeals.txt
  • Last modified: 2018/06/11 09:07
  • by katja