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papers:ask_and_ye_shall_receive_the_effect_of_the_appeals_scale_on_consumers_donation_behavior [2018/06/08 21:20]
katja
papers:ask_and_ye_shall_receive_the_effect_of_the_appeals_scale_on_consumers_donation_behavior [2018/06/11 09:07] (current)
katja
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-====Ask ​and ye shall receive: The effect of the appeals scale on consumers' ​donation behavior====+====Ask ​And Ye Shall Receive: The Effect Of The Appeals Scale On Consumers' ​Donation Behavior====
  
-Desmet, Pierre; Feinberg, Fred M., (2003). //Ask and ye shall receive: The effect of the appeals scale on consumers' ​donation behavior//. Journal ​of Economic Psychology, 24, 3, 349--376.+Desmet, Pierre; Feinberg, Fred M., (2003). //Ask And Ye Shall Receive: The Effect Of The Appeals Scale On Consumers' ​Donation Behavior//. Journal ​Of Economic Psychology, 24, 3, 349--376.
  
 **Keywords**:​ appeals, fundraising,​ philanthropy,​ psychology **Keywords**:​ appeals, fundraising,​ philanthropy,​ psychology
  • papers/ask_and_ye_shall_receive_the_effect_of_the_appeals_scale_on_consumers_donation_behavior.txt
  • Last modified: 2018/06/11 09:07
  • by katja